Visual Design
Package Design
Graphic Design
Amazon Creative
Print Design

Capturing the brand of a natural beverage line.

Nurish Brands, aka Feel Energy Drinks, had in their words “a stale, corporate brand image.” We fixed that, brought the brand to life. With visual design, we showcased beverage flavors with a personality, reenvisioned the brand message, and designed new packaging. 


“One of the things that set them apart is they took the time upfront to fully understand our business and goals. Steven and the entire Dorsay team are simply amazing!

– Brian Turner, CEO

Plus desktop device
Feel panel 1

brand & social


To fully encompass all aspects of the brand, and the message feel wanted to put out there. We developed #spreadgoodenergy to remind people to do one good thing a day for a stranger. 



Part of the initial campaign was to encourage participation we asked people what good deeds strangers did for them and what they can do to pay back the world. It worked.


We came into the package design process later and designed the packaging for the calm line as a dichotomy to the energy line. 

Blackberry Pomegranate Feel Energy


Making sure the brand was represented everywhere was paramount. We developed assets for every platform to encapsulate the brand image.